Marketing at Retail Conference

‘Get the newest insights & ideas about marketing at retail’

Are you a Brand Owner, Retailer, Marketing at Retail Executive, Trade Marketer, Service Provider or Manufacturer? And would you like to get the newest insights & ideas about marketing at retail opportunities? Register now for POPAI’s Marketing at Retail Seminar in Johannesburg!

The conference promises to bring together leading professionals from Retailers, Brand Owners and Service Providers to provide the industry with a greater understanding of major aspects within the retail environment. It will also be the ideal place for networking.

Event details:

Date:     13 March 2014
Time:     07:45 –17:00


Protea Hotel Balalaika
20 Maude Road
Contact: Leigh-Anne Simpson


The following topics will be covered:

  • Tapping into the lower-income earners in the emerging township market
  • An out-of-the-box concept to boost high levels of awareness and trial for your products
  • Product repacking and rebranding
  • Current merchandising trends to drive up sales
  • Creative ways of branding in the midst of tobacco advertising ban
  • Synergy between ATL and Retail Marketing Campaigns


POPAI Members: R2500 excl. VAT per delegate
Non-Members:     R3500 excl. VAT per delegate

Group booking discounts for bookings of 3 or more delegates