Shopper Marketing Is Hit Or Miss With Millennials

09/10/15 at 7:30am

Virtually every brand we work with is trying to win Millennials and it’s not surprising why. Eighty million shoppers with one trillion dollars in buying power are hard to ignore. But equally hard to ignore are recent stats that show when it comes to shopper marketing, Millennials know what they want. 

Read more: MediaPost

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